Hope blooms in
cold storage boxes
The story of
Vanitha
A large section of rural farmers in Tamil Nadu depends on floriculture for
their livelihood. The lives of floriculturists are not as colourful as the
flowers
they harvest. Post-harvest loss of flowers and seasonal demands hamper
their earnings. Vanitha is a floriculturist from Krishnagiri, Tamil Nadu. She
is the sole breadwinner of her poor agrarian family of three. She, like many
other farmers in the state, was hit by post-harvest losses and struggled to
make both ends meet.
When the farmers shared their plight with ESAF in an FPC meeting, the
authorities at ESAF took a special interest in their case and observed that
the farmers were losing large bunches of flowers due to post-harvest loss.
Soon, ESAF came up with a solution- mobile cold storage boxes, which
helped in reducing post -harvest losses of flowers.
ESAF purchased 15 cold storage boxes and distributed them among the farmers. Vanitha was one
of the 18 farmers from
the region who received the cold storage boxes. She was able to reduce the post-harvest
losses and earn more after
she used the facility. The distribution of cold storage boxes was a great solace to the
farmers, they managed to earn an
additional average income of Rs. 3,800 each.